Just for Small Business Being a small business doesn’t mean you don’t need marketing.  Business cards to hand out at the endless networking functions and business card exchanges.  Letterhead to send follow-up messages.  Personaized email and a web presence.  Brochures that describe what you do and for whom.  Flyers to announce special events.  And it’s not just the upfront piece that gets overwhelming (and expensive!).  It’s having to go back to some ‘firm’ to make changes and updates!  IF they’re available, you’ll probably end up at the end of some other long list of projects and clients.   "There is more similarity in the marketing challenge of selling a precious paintign by Degas and a frosted mug of root beer than you ever thought possible."   A. Alfred Taubman As a small business ourselves, we understand the pressures, time constraints and need for expense control that all small businesses live with on a daily basis.  The last thing any small business needs is to be tied to some outside resource every time there is a need to update a brochure or add something to a website.  That’s why we take a different approach with our small business clients.  We’ll help you through the upfront bits – or do it all, if that’s what you need – but then we give you the tools to do maintenance and upgrades yourself!  From making changes to brochures and printing them yourself to using free web editors to build your website that you can then change and upload as AND WHEN you see fit. We use standard software (MS Office suite) for all our brochures, and we can recommend cost effective printers (the machines, not the service) that you can buy yourself and use for more than just your brochures.  We’ll even recommend the weight and type of paper to use for the greatest impact! We create business cards and put the designs in files for you to store on your computer and we can recommend an inexpensive on-line printer, making sure your cards will print out correctly every time. We build ‘letterhead’ and envelope templates that let you print them as needed, not waste lots of money buying 500 pieces just to get a good price, only to use 1 or 2 a month. We will work with you to design your website, using templates or custom layouts and graphics; we can write the content for you from your descriptions or can edit your materials for greatest impact; We use free, easy-to-use software to create websites and can recommend hosting companies that make loading and updating your site easy.  And of course, we’ll show you how to do it to get your site up and running quickly. And while we’ll always be there for you, we fully expect that you want as much autonomy as possible while the work is being done and afterwards.  That’s what we want as a small business! Home | Strategic Planning | Marketing | For Small Business | Business Coaching | International Business Organizational Effectiveness | About the Thinkers | Contact Us Copyright © 2012 Think Big Thoughts Consulting.  All rights reserved.